It had been clear from the press releases that came out that Sam Brownback was trying to set himself up as the pro-life candidate with the events that his campaign planned for the March for Life. So I thought that would be interesting, and I was around the Hill around the March. So I have some thoughts about this.
First, of all, Brownback literature and signs were getting passed out. No other campaign appeared to be present. While there were plenty of other things going on yesterday at the March, the Sam Brownback show was the main event. Afterwards at his reception at the Capitol Hill Club, he was signing up volunteers. At the Capitol South Metro, there was a huge Brownback for President banner, literature, reminders to go to the reception across the street, and abundant "thank yous" from staff. The March could be viewed as a Brownback campaign event.
Brownback appears to be trying to become the leader of the pro-life movement. He is trying to become the authoritative voice on the issue in the Presidential race, and the person by whom pro-life credentials are judged. It will be interesting to see how this plays out. If he succeeds, he will become a force to be reckoned with in the GOP primary. Especially in Iowa and South Carolina. Not only is he trying to place himself to the right of everyone else (with immigration being his only problem), but he is trying to become the only acceptable candidate if social conservative issues are your highest priority. I am waiting to see how this works with voters, but I think that this could be a powerful message with activists, which would explain his successes in signing up people in Iowa and South Carolina.