Datamar has a poll of the 2008 GOP Florida primary. Race42008’s HeavyM says, "who in the world is DataMar?"

Well, from their website:

Providing quality software solutions since 1981
Surveys & Data Intelligence Strategies

Datamar Modular Accounting Solutions 

Sweet! I needed an … accounting system? For my polls. Right….

In addition, they used auto-dials, never particularly reassuring. So, all in all, probably a step below Zogby, if such a thing exists. So, a word of advice: don’t quote DataMar. Especially when it is a real outlier from other Florida polls.



Chas · May 25, 2007 at 12:25 AM

Isn’t it a bit early to try to discredit polls that show your candidate (McCain) in trouble this early, or are you afraid there isn’t much time left in the Senator’s fading campaign?

eye · May 25, 2007 at 8:30 AM

I working on some details, but it looks like the poll undersampled GOP Hispanics by at least 50% in Florida

Junk. It is just junk. Look at the other polls or the RCP averages.

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